Milani HD Advanced Concealer Review and Swatches

Milani HD Advanced Concealer from the Spring 2010 collection claims to rival the famous Yves Saint Laurent Radiant Touche Eclat by promising to “soften the look of facial lines and wrinkles and reduce visible age spots by more than 50% after 28 days”. Now we all know the Touche Eclat has long been a favorite among people in and out of the beauty industry. I have also used the Touche Eclat myself so let’s see how the HD Advanced Concealer compares to it!

The HD Advanced Concealer contains Rona-coated pigments to disguise dark shadows; Invisaskin moisture base to keep the eye area hydrated and soften expression lines and wrinkles; Gran X gamma amino-butyric acid to plump out creases, lines and other imperfections; and Granactive RD 101 to help brighten and gently resurface the most delicate skin.

The first thing I noticed about the HD Advanced Concealer is the packaging. Just like the Touche Eclat, the HD Advanced Concealer comes in a gold tube with a clickable pen-brush. Love the portability and how easy it is to use. The brush also dispenses just the right amount of product so nothing goes to waste.

There are 4 shades available – Light, Medium, Medium Beige and Medium Honey. I was sent Medium for this review, which is a medium color with a tinge of peachy undertones. To my surprise, it works perfectly on my NC30 skin and does not show up pink at all.

Milani Cosmetics HD Advanced Concealer in Medium



Texture-wise, the HD Advanced Concealer is definitely comparable to the Touche Eclat. It is very creamy and blends easily without accentuating fine lines/flakes or looking cakey. It also does not contain light-reflecting particles so it will not work as a highlighter like the Touche Eclat. The coverage is medium and so much better than the YSL. All I need is a few clicks with a dab here and there, and roughly 80% of my undereye circles and the redness around my nose are gone. The concealer also wears very well throughout the day without creasing or fading and no touchup is required.

Finally, the HD Advanced Concealer only retails $6.99 at drugstores nationwide, which is less than 1/5 of the Touche Eclat! If you are looking for a cheap, easy-to-use concealer that will cover and stay put, this is it ladies!

Overall Rating:

Disclosure: This review includes products that were provided by the manufacturer/PR firm for consideration only. It may also contain an affiliate link, which gives us a small commission if you purchase the item. Please see our Disclosure for more information.

Phyllis Li is the Founder and Editor-in-chief of Makeup For Life, one of the top 50 beauty blogs that focuses on celebrity makeup breakdowns, product reviews, makeup tutorials and all things beauty. Having lived and traveled in North America, Europe and Asia, she was exposed to different techniques and products at an early age and hopes to put a global perspective towards beauty. Phyllis won the Best Content Award by Total Beauty in 2008 and has been featured in various publications and websites including ELLE, Glamour.com, Yahoo Shine!, AOL Stylelist, Nylon Korea, VOGUE China, Ming Pao Daily (Canada) and Shanghai Weekly. In 2010, she was appointed one of the nine Real Women Ambassadors in the United States to take part in the Latisse® Wishes Challenge, working with Hollywood celebrity Kathy Ireland and raised over $400,000 for the Make-A-Wish Foundation to grant wishes for approximately 54 children. In 2012, she teamed up with luxury skincare brand TATCHA and released a limited-edition 3-Piece Set of her favorite beauty products. Phyllis currently lives in Chicago, US. She is a regular contributor to Shanghai Daily's StyleHai Magazine and a member of the Glam Beauty Network.

7 COMMENTS

  1. I couldn’t find this at my local drugstore (Walgreens) even though they carry the Milani line. I wish you would post pics of your dark circles before and after you apply the product. What you may consider to be “dark” circles may really just be “light” undereye circles to another person. So it’s all relative. In future reviews, please post before/after pics. It will add more weight and value to your reviews. Just a suggestion.

    Anyway, thanks for letting us know about these products. I never knew Milani came up with this product. I’m going to go look for it.

  2. Phyllis! I finally purchased this product over the weekend because I read your review a while back and I love it! Thanks so much!

    I’m about to try the NYX HD Foundation now too!

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