If there’s one thing that A/W09 makeup is about, it’s a point of view. And a point of power. We’re past a point of girlish innocence and barely-there makeup, especially in a season where beauty is working alongside fashion that holds no bars in terms of brazen styling and attitude. Artists are talking about ‘emotive makeup’, and the spirit they are channeling is that of a woman who’s upbeat, in charge and in control. The main energy? Eighties. Hence, artists found their way to ultra-amplified lips and exuberant hues on the eyes (Who’s that Girl?) and an underground clubby elegance to black eye makeup (Lid Vicious) but also the more nuanced side of the era, picking up on the contoured, carved face that dominated the decade (Sculpture Club) or the satinized perfection and couture feel that moved makeup into the early Nineties (New Romantics). Speaking of technique, what’s back is one of absolute precision and accuracy. “Whatever the final look this season, it was always pretty obvious that the girl was wearing a structured, deliberate makeup” says Gordon Espinet. So, five minute makeup is over, for now. Time to roll out those brushes and get perfecting….

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Lancôme makeup artist Darais gave Twilight’s Alice, aka Ashley Greene, a young, fresh look at the Cosmopolitan Fun Fearless Female party earlier this week.

Eyes
Darais played up Ashley’s eyes by using Lancôme’s Color Design Liberty Palette in Nude Elegance from the latest Fall Declaring Indigo Collection and applying Lancôme Le Crayon Khôl in Black Coffee to the upper lash line. He then mixed a few Shu Uemura faux-lashes with Ashley’s natural lashes, applied Lancôme Ôscillation Powerbooster to condition and strengthen the lashes and finished with several coats of Lancôme’s new mascara Hypnôse Drama (which will go on sale tomorrow exclusively at Sephora).

Cheeks
To add some color to Ashley’s cheeks, Darais used Lancôme Blush Subtil in Miel Glacé.

Lips
For her soft coral colored pout, Darais used Lancôme Color Fever Gloss in Solaire.

Image credits: Iprime.