How To Choose The Right Mascara

With the million different kinds of mascaras out there, it can be difficult to make a pick. So read on to find out more about what’s available and what they do.

* Thickening/Voluminizing formulas are great for those who have skimpy lashes. I adore L’oreal’s Voluminous and Maybelline’s Volum Express for maximum volume.

* Lengthening formulas are great for those with thick lashes but want a little length. Pick one with a “precision brush” for maximum length and definition. L’oreal’s Clean Definition Telescopic Mascara is my all-time favorite.

* Curling mascaras claim to lift your lashes and maintain the curl. Personally I find this a gimmick – all you need is a good eyelash curler.

* Color mascaras are fun if you want a different look. While some of them come in crazy colors to make your eyes pop, most come in muted colors meaning you can wear them during the day without screaming crazy lashes.

Navy blue – makes the whites of your eyes appear brighter
Burgundy – great for a natural look and makes green eyes pop
Brown – great for those who find black too “harsh”

* Clear mascaras are only good if you want a natural look. All they do is add a *little* definition – no volume or length. You can also use them to tame your unruly eyebrows.

* Waterproof formulas are great for those who:
1) have sensitive eyes
2) sweat a lot or live in humid places
3) will come into contact with water

I do not recommend wearing waterproof mascaras on a daily basis because I find them more drying than regular formulas and harder to remove.

So what mascara is the best? Personally I find that using different formulas together works a lot better than using one that claims to do everything (and yes that means wearing more than one mascara at the same time). For me, I like using Rimmel’s Lash Maxxx with L’oreal’s Voluminous on top for long, thick lashes. Color-wise, no matter what hair/eye color you have, I would suggest black. I know some people find it harsh but to me, nothing beats dark, fluttering lashes.

Read my mascara reviews to see what other mascaras I recommend.

Phyllis Li is the Founder and Editor-in-chief of Makeup For Life, one of the top 50 beauty blogs that focuses on celebrity makeup breakdowns, product reviews, makeup tutorials and all things beauty. Having lived and traveled in North America, Europe and Asia, she was exposed to different techniques and products at an early age and hopes to put a global perspective towards beauty. Phyllis won the Best Content Award by Total Beauty in 2008 and has been featured in various publications and websites including ELLE, Glamour.com, Yahoo Shine!, AOL Stylelist, Nylon Korea, VOGUE China, Ming Pao Daily (Canada) and Shanghai Weekly. In 2010, she was appointed one of the nine Real Women Ambassadors in the United States to take part in the Latisse® Wishes Challenge, working with Hollywood celebrity Kathy Ireland and raised over $400,000 for the Make-A-Wish Foundation to grant wishes for approximately 54 children. In 2012, she teamed up with luxury skincare brand TATCHA and released a limited-edition 3-Piece Set of her favorite beauty products. Phyllis currently lives in Chicago, US. She is the beauty editor for Shanghai Daily's StyleHai Magazine and a member of the Glam Beauty Network.

1 COMMENT

  1. Another excellent article. I’m going crazy for your blog day by day. I prefer the crazy color mascara while I go for party.

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