Shu Uemura Celebrates 30th Anniversary With Zing

July 4, 2013

To celebrate the 30th anniversary of Japanese brand, Shu Uemura, makeup artist Zing created eight gorgeous makeup looks that were showcased at Pacific Place, Hong Kong last month. “Some of the new makeup styles for the campaign are inspired by Mr. Shu Uemura’s classic creations, based on my impression and understanding of the brand. Using the latest Eyeconic limited-edition collection and new elements of my own making, I set out to pay homage to Mr. Shu Uemura through two creative forces – that is to inherit and to innovate. The shooting was impressive because the spirited team demonstrated utmost professionalism despite the tight schedule.” said Zing.

While Zing said his favorite look out of the eight is the one above, I just LOVE the second one (the lashes and colorful balls are SO Shu Uemuera!) To see more of the shoot – which btw was the work of one of the hottest photographers in Hong Kong, Tim Wong – check out the behind-the-scene clip at the very bottom!

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