Runway Makeup Looks, Tutorials and Application Tips

For Autumn/Winter 2014, makeup has become something of a beautiful paradox: it’s about artistry to achieve something that looks essentially un-cosmetic (thanks to ever more sophisticated and subtle makeup formulations and applications). Masking and morphing feels irrelevant this season; a quiet alchemy of product and technique that nonchalantly amplifies what is unique in the face is the new stealth wealth of makeup. “The new luxury is in individuality,” confirms Gordon Espinet.

There is a confident subtlety in all these beauty directions. “There is no absolute formula to how makeup has to look to appear modern now,” says Lyne Desnoyers. “There is a freedom to experiment and a confidence to break away from conventional means of constructing beauty.” Hence nuances of texture (transparent lightness is more important than heavy opacity this season), combined with unpredictable colors (“off” colour is distinctly “on” trend) and non-prescriptive placements form the new technical vocabulary that makes these trends look distinctly fresh and “now”.

Celebrity Makeup Artist and Global Artistic Director for Stila Cosmetics Sarah Lucero created the most perfect “sun-kissed sirens” at the Clover Canyon Resort 2015 show for Miami Mercedes Benz Miami Swim Week. “The makeup was minimal with a fun pop of color. Skin was kept young, fresh and healthy and just warmed up with orange tones on both the face and lip.” explained Sarah.

Sun-Kissed Siren at Clover Canyon Resort 2015

At Atelier Versace Fall 2014 Couture, the idea was “couture-modern, but also something graphic, aerodynamic, and fun”. As a result, lead makeup artist Pat McGrath created a dramatic two-toned cat eye in shades of teal by first covering the entire lid with a lighter color then contrasting it with a darker shade around the crease and winged towards the temple. Brows were groomed and the lips given a neutral color, which provided the perfect balance. To dupe the look at home, try this instead.

Atelier Versace Fall 2014 Couture runway beauty

After the Indian-inspired look for Pre-fall 2012, Chanel wowed us once again with a gorrrrrgeous beauty look at the Resort 2015 show in Dubai. Models were given ultra big hair, glowy skin and pink lips paired with dramatic two-toned eyeliner and a touch of gold in the inner corners. Love the look? Read on for the exact products used to create it and remember to check out this similar look worn by Emma Watson.

Chanel Resort 2015 Runway Beauty