Holiday Beauty and Photography Tips from Jake Bailey

Here are a few pointers from Katy Perry‘s makeup artist Jake Bailey, on how to look your absolute best for the holidays!


#1. To apply lotions and liquid makeup to the face, use finger tips. The palms tend to absorb too much product.

#2. Use a full-coverage foundation with multiple benefits in small amounts instead of large amounts of sheer foundation to avoid applying too much product to the face.

My Recommendation: Cle de Peau Silky Cream Foundation

#3. Always match foundation to the decolletage versus the jawline for a more even complexion.

#4. Use the same foundation in a shade lighter for highlighting and to conceal and brighten the undereye area for a seamless texture. Make sure you don’t apply it too close to the lower lashline to avoid making eyes appear puffy.

#5. A dewy look can appear greasy on camera. Powder the center of the face to avoid shininess that the flash accentuates.

#6. Apply blush and bronzer to create dimension and always smile to help focus blush application on the apples of the cheeks.

#7. Apply eyeliner directly into top lash line and mascara starting at the root of the lashes so the eyes pop but don’t look overdone.

#8. For the most complimentary shot, always try and angle chin and cheek towards light source, be it above or off to one side. Some more photography tips here.

#9. Natural, window light is the most desirable for pictures. If you are photographing outdoors, avoid shooting between 10 a.m. to 2 p.m. to eliminate unflattering shadows.

#10. Hair damage is one of the most obvious imperfections in photographs and the hardest to retouch. Remember to use a deep conditioning treatment prior to your big night.

My recommendation: Joico K-PAK RevitaLuxe Bio Advanced Restorative Treatment

What are some of YOUR tips? See more holiday makeup tips and looks!

Phyllis Li is the Founder and Editor-in-chief of Makeup For Life, one of the top 50 beauty blogs that focuses on celebrity makeup breakdowns, product reviews, makeup tutorials and all things beauty. Having lived and traveled in North America, Europe and Asia, she was exposed to different techniques and products at an early age and hopes to put a global perspective towards beauty. Phyllis won the Best Content Award by Total Beauty in 2008 and has been featured in various publications and websites including ELLE, Glamour.com, Yahoo Shine!, AOL Stylelist, Nylon Korea, VOGUE China, Ming Pao Daily (Canada) and Shanghai Weekly. In 2010, she was appointed one of the nine Real Women Ambassadors in the United States to take part in the Latisse® Wishes Challenge, working with Hollywood celebrity Kathy Ireland and raised over $400,000 for the Make-A-Wish Foundation to grant wishes for approximately 54 children. In 2012, she teamed up with luxury skincare brand TATCHA and released a limited-edition 3-Piece Set of her favorite beauty products. Phyllis currently lives in Chicago, US. She is a regular contributor to Shanghai Daily's StyleHai Magazine and a member of the Glam Beauty Network.

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