New York Fashion Week Backstage Beauty: Cushnie et Ochs Fall 2010

At the Cushnie et Ochs Fall 2010 show, the look is all about a sultry smoky eye in plum and reddish brown with a dash of shimmer in the inner eye and nude lips. This is definitely one of my favorite looks so far and I can’t wait to do my very own version of it! In the mean time, read on to find out what makeup artist Sarah Tanno from MAC used to create the look.

According to Stylelist:

Sarah gave models an “elegantly disheveled” look to compliment the edgy, textured clothes that Cushnie et Ochs sent down the runway. Eyes took center stage, shadowed in strong shades of purple and reddish-brown hues, while the brow was extended and lips were left nude. “It’s edgy and tough but still feminine,” said Tanno. “She’s not high-maintenance but medium-maintenance.”

Get The Look
For eyes, Tanno tapped MAC’s Cream Color Base on lids and applied a violet pigment on the outer corner of the eye. Next, she brushed MAC’s Brown Script Eye Shadow on lid and under eyeline before sweeping lashes with MAC Studio Fix Lash. For cheeks, she mixed MAC Silver Dusk and Fix Plus before pressing onto the apples. The ladies’ lips were left nude, and skin received a wet look with MAC Strobe Cream and Face and Body Foundation.

Images: Elle.

Phyllis Li is the Founder and Editor-in-chief of Makeup For Life, one of the top 50 beauty blogs that focuses on celebrity makeup breakdowns, product reviews, makeup tutorials and all things beauty. Having lived and traveled in North America, Europe and Asia, she was exposed to different techniques and products at an early age and hopes to put a global perspective towards beauty. Phyllis won the Best Content Award by Total Beauty in 2008 and has been featured in various publications and websites including ELLE,, Yahoo Shine!, AOL Stylelist, Nylon Korea, VOGUE China, Ming Pao Daily (Canada) and Shanghai Weekly. In 2010, she was appointed one of the nine Real Women Ambassadors in the United States to take part in the Latisse® Wishes Challenge, working with Hollywood celebrity Kathy Ireland and raised over $400,000 for the Make-A-Wish Foundation to grant wishes for approximately 54 children. In 2012, she teamed up with luxury skincare brand TATCHA and released a limited-edition 3-Piece Set of her favorite beauty products. Phyllis currently lives in Chicago, US. She is a regular contributor to Shanghai Daily's StyleHai Magazine and a member of the Glam Beauty Network.


  1. I love this look! I find those colors hard to use on dark brown eyes though :(
    Would love to see your take on it…unless its with color contacts lol

  2. Jen and Pam,

    Reddish hues can be tricky to wear around the eyes but it can work. You just have to pick the right colors and go heavy on the mascara and liner to avoid looking bruised. I will do a similar face this week =)

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