The Max Volume Flash Mascara is Rimmel’s latest addition to its Volume Flash range. Although the super cute hot pink tube was the reason that sucked me in (Rimmel always makes the prettiest packaging and I can never resist!), this baby is so much more than just a pretty tube!

The mascara comes in two shades, Black and Extreme Black. I have the latter and like all Rimmel mascaras, it makes my lashes sooty black with just one to two coats. The quick setting Lash Expand formula has a slightly thicker consistency and it claims to deliver up to fourteen times more volume so lashes go from skinny to fat in ten seconds flat. While it does not do much for length – so typical of volumizing mascaras – it does plump up my lashes very nicely without clumping or leaving my lashes looking brittle.

The brush is semi-big and about the same size as most volumizing mascaras. It works perfect for my top lashes but I have to be extra careful with it on tiny lower lashes.

I never have a problem with Rimmel mascaras smudging or flaking and this one is no different. It wears very well on both my top and bottom lashes and holds up a curl all day. Rimmel definitely makes some of the best drugstore mascaras around!

The Max Volume Flash Mascara is now available at all drugstores nationwide for around $7.

Disclosure: The product in this entry was purchased by me. Please see my Disclaimer for more information on my posting policy.