EcoTools Launches New Cosmetic Bag and Brush Collection By Alicia Silverstone!

April 23, 2011

Actress Alicia Silverstone has once again teamed up with my favorite eco-friendly brand, EcoTools, to bring us another cosmetic bag and brush collection. Read on for a chance to win part of the collection!

Ecotools by Alicia Silverstone makeup brushes

The new 6 piece-collection features a blend of embroidery, soft print and textured material in soothing lavender, mint green and Alicia’s favorite flowers. It is made from earth-friendly materials, such as natural hemp, recycled PET, non-toxic ink and tree-free paper and includes:

• Deluxe Pencil Case ($7.99), which has a removable interior case, three interior storage pockets, and enough space to hold five of your favorite EcoTools brushes.

• Hanging Valet ($15.99) that you can hang on the bathroom door for convenient access to beauty must-haves. The tri-fold bag has three zipper compartments, including one removable bag, plus a secure hanging hook.

• 4-Piece Backstage Vanity Brush Set ($12.99), which comes with a convenient countertop brush holder stocked with the Finishing Brush, Angled Eyeshadow Brush, and Lash & Brow Groomer, for a flawlessly fresh face on the go.

• 6-Piece Brush Set and Bag ($14.99), which includes the Blush Brush, Mini Foundation Brush, Mini Powder Brush, Detailed Eye Shading Brush and Spoolie Brush along with a natural hemp brush bag for getting red-carpet ready.

• Cosmetic Bag ($8.99) and Train Case ($14.99)

Ecotools by Alicia Silverstone makeup brushes

To share my love for the new collection, I will be giving away a new Deluxe Pencil Case to one lucky reader. To enter the giveaway, leave a comment with a valid e-mail address by April 27th. Open to US residents only.

* Update: The giveaway has ended and the winner is Susie.

The EcoTools by Alicia Silverstone collection is now available at Walgreens, Target and Walmart for $7.99 to $15.99.

New to EcoTools? Then you HAVE to check out my review and feature on to see why I love these brushes!

Disclosure: This review includes products that were provided by the manufacturer/PR firm for consideration only. It may also contain an affiliate link, which gives us a small commission if you purchase the item. Please see our Disclosure for more information.


  • Reply Rebecca April 23, 2011 at 9:50 pm

    oh wow! these look amazing!
    *looks at review

    i want! 😀

  • Reply Susan April 23, 2011 at 10:16 pm

    I haven’t seen these in stores yet, but read a lot about them on the web.

    Currently, I only own Eco Tools bronzer brush, would love to try these!

    • Reply Phyllis April 23, 2011 at 10:17 pm

      <3333333333 the Bronzer Brush! It's one of my must-haves!

  • Reply Rushna Bassal April 23, 2011 at 10:39 pm

    I don’t own any EcoTools products.. I must try some soon 😀

    ..But I would love to win one of these 😀

  • Reply Diana April 23, 2011 at 10:47 pm

    Her line looks lovely. I love the earthy floral design.

  • Reply mimi April 23, 2011 at 11:16 pm

    i love ecotools!!! i hope that they continue to expand the varieties of brushes. =D

  • Reply Cindy April 24, 2011 at 12:01 am

    Awesome giveaway 🙂

  • Reply Crea Moon April 24, 2011 at 12:08 am


    I would love to win!


  • Reply Lisa April 24, 2011 at 12:41 am

    How awesome! They look so cute~ Must check them out at the store. Thanks for the giveaway!

  • Reply Makeup Morsels April 24, 2011 at 1:20 am

    Thanks for holding this giveaway!
    I love my EcoTools angled liner brush 🙂 It’s the thinnest one I own, so it’s perfect for lining close to the lashes. Their blush brush is also very soft and cuddly xD

  • Reply Trish April 24, 2011 at 1:57 am

    I just got a set of EcoTools brushes and I’m in love!!

    Totally great and affordable travel brushes.

  • Reply Mina April 24, 2011 at 8:29 am

    That is amazing. <333

  • Reply Falon April 24, 2011 at 10:53 am

    I love Eco Tools! Thanks for the great giveaway!

    falongoesgreen @ gmail dot com

  • Reply Joanna April 24, 2011 at 11:09 am

    Cool! I love EcoTools!

  • Reply Sunny April 24, 2011 at 11:44 am

    those look amazing! thank you!!

  • Reply Stephanie April 24, 2011 at 2:09 pm

    I love love loveeee ecotool brushes!!!
    I am in need of a case for my brushes!!

  • Reply Erika April 24, 2011 at 3:03 pm

    Thanks for the giveaway! I love EcoTools, I have the foundation brush and I use it everyday! It’s the best!

  • Reply Natalia April 24, 2011 at 7:26 pm

    Wow!!! Love this new look!!!!

  • Reply Nina April 24, 2011 at 8:12 pm

    love eco tools brushes!

  • Reply Kristen C April 25, 2011 at 2:38 am

    love ecotools! especially the price point!

  • Reply Angela April 25, 2011 at 12:13 pm

    I love ecotools! Please enter me to win – thank you !

  • Reply alex April 25, 2011 at 1:24 pm


    love their giant bronzer brush.

  • Reply Alexa April 25, 2011 at 8:08 pm

    Oohh these look gorgeous! I always appreciate details like these. Thanks for the great giveaway!(:

  • Reply Amanda April 25, 2011 at 8:12 pm

    I was looking to get new brushes….hope I win 😀

  • Reply Julie April 25, 2011 at 10:22 pm

    Ahh I want them!

  • Reply Callie April 26, 2011 at 4:00 pm

    i love alicia silverstone! if she says its good, i believe her!

  • Reply connie April 26, 2011 at 9:06 pm

    i saw these at the store the other day!

  • Reply Ashley D. April 26, 2011 at 10:00 pm

    OMG I want all of these so badly!!

  • Reply Susie April 27, 2011 at 3:05 pm

    I love EcoTools 🙂 enter me!!

  • Reply Iris Nguyen April 27, 2011 at 3:05 pm

    Enter me please. Great giveaway! Thanks!

  • Reply tomi // tigerlilymakeup April 27, 2011 at 3:08 pm

    Thank you for this giveaway!! email ^^

  • Reply Tina Rath April 27, 2011 at 3:09 pm

    I need to replace all of my tools! This would be a good start! @sewingmema

  • Reply Kelly April 27, 2011 at 3:12 pm

    How fun! 🙂

  • Reply Megan Stark April 27, 2011 at 3:12 pm

    I would like to win this!! 🙂

  • Reply Janine April 27, 2011 at 4:13 pm

    i loved her last line up, can’t wait to try the new one!

  • Reply Charli ane April 27, 2011 at 6:24 pm

    Yay, green!

  • Reply Kristy April 27, 2011 at 7:44 pm

    ecotools never fail to disappoint 🙂

  • Reply Kellyy April 27, 2011 at 8:15 pm

    Thank you so much for the giveaway! The new line is so cute!

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