Rimmel London Glam’Eyes Mascara Review

My latest drugstore find is Rimmel London Glam’Eyes Mascara.

Rimmel London Glam'Eyes Mascara

Packaged in an uber sexy black and pale pink tube with a fishnet stocking-looking cap, the Rimmel London Glam’Eyes Mascara came with a thin, comb-like VolumFlex brush with “extra supple, ultra-fine elasto-bristles with 2 short sides for lash building and 2 longer sides for flawless separation” for up to 10 times lash intensity.

Compared to other mascaras, the brush felt much softer and bendier (it literally felt like I would break it!) but it worked really well in getting to the root of your lashes. It also helped add length and volume without clumping.

The formula itself was very smooth and slightly runny. It darkened and intensified my lashes with just a few coats and I love how it dried fairly quickly and you could keep applying to build up the intensity. Plus even though it washed off really easily with warm water, it barely flaked and stayed on all day.

Overall, I like this mascara a LOT and will definitely repurchase.

Rimmel London Glam’Eyes Mascara is available in 2 shades (Black and Extreme Black) at drugstores nationwide for $5.99.

Review overview
Phyllis Li is the Founder and Editor-in-chief of Makeup For Life, one of the top 50 beauty blogs that focuses on celebrity makeup breakdowns, product reviews, makeup tutorials and all things beauty. Having lived and traveled in North America, Europe and Asia, she was exposed to different techniques and products at an early age and hopes to put a global perspective towards beauty. Phyllis won the Best Content Award by Total Beauty in 2008 and has been featured in various publications and websites including ELLE, Glamour.com, Yahoo Shine!, AOL Stylelist, Nylon Korea, VOGUE China, Ming Pao Daily (Canada) and Shanghai Weekly. In 2010, she was appointed one of the nine Real Women Ambassadors in the United States to take part in the Latisse® Wishes Challenge, working with Hollywood celebrity Kathy Ireland and raised over $400,000 for the Make-A-Wish Foundation to grant wishes for approximately 54 children. In 2012, she teamed up with luxury skincare brand TATCHA and released a limited-edition 3-Piece Set of her favorite beauty products. Phyllis currently lives in Chicago, US. She is a regular contributor to Shanghai Daily's StyleHai Magazine and a member of the Glam Beauty Network.


  1. O WOW!
    the package looks sooooooo sexxy!
    and it works well too?
    im def. going to try it!
    thanks phyliss your site is amazinggggggggg<3

  2. I’ll have to give this one a try. Has anyone ever tried Mabelline’s Define-a-Lash mascara?? I heard that works really well too, but haven’t tried it yet.

  3. can never wear rimmel mascaras,theres something about the smell that i cannot stand in mascaras,and this rimmel one is definetly a no no for me,however,when i first saw it,i think it looks ultra cool.

  4. I love this mascara! Right when you post it on your blog, about 2 hours later i went out and purchased it. I love the brush, the packaging, and how it really defines my lashes :o)

  5. glam’eyes mascara is also available in brown black- the colour i have.

    this mascara didn’t really do much for me, it separated my lashes, but did not really lengthen or volumnize it. perhaps it’s my thin eyelashes. pretty packaging though.

  6. After reading your review, I went out and got some. I love it! I usually use estee lauder projectionist mascara, but I definitely choose Glam eyes over it.

  7. Cyrell: I’ve tried the Mabelline’s Define-a-Lash mascara, I think itès alright especially for the price. The small bristles really get into the small lashes. It didn’t clump, the color intensify with each coat. It dries pretty fast as well. But you need to curl your lashes 1st if you want a bit of volum; it lengthen my short lashes though. There’s a little smell, but if you can bear it, then the mascara is pretty good.

Leave a Reply