Product Launches

Maybelline Great Lash x Max Azria, Vivienne Tam and Tracy Reese for 40th Anniversary

August 5, 2011

Maybelline Great Lash Mascara has long been a staple among models and celebrities like Kate Beckinsdale, Kim Kardashian and Nicole Richie. As the iconic mascara celebrates its 40th anniversary, Maybelline teams up with designers Max Azria, >Vivienne Tam and Tracy Reese to launch the Great Lash Limited Edition Collection.

Maybelline Great Lash 40th Anniversary collaboration with Max Azria Vivienne Tam and Tracy Reese

With a touch of each designer’s own flare on the pink and green tube, the 3 new mascaras will be available starting August 14th through Target.com and available in Target stores nationwide on August 21st for a limited time at $6.99.

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