Taylor Swift As The New Face Of CoverGirl Cosmetics Line, NatureLuxe!


Taylor Swift will be the spokesperson for CoverGirl Cosmetics‘ upcoming line of luxury makeup, NatureLuxe.

Launching in January 2011, the line will include two new products, NatureLuxe Silk Foundation and Gloss Balm. The NatureLuxe Silk Foundation is a full-coverage foundation that contains hints of natural jojoba and rosehip extracts along with cucumber water to give a polished yet lightweight finish. The Gloss Balm contains mango butter, shea and other butters along with SPF15 to provide a light, silky application and a luxurious lip feel and finish that isn’t heavy or sticky.

I LOVE how Taylor looks so fresh in the ad! She looks so much better without her signature red lip and winged eyeliner. Check out the clip below for a sneak peek of the TV commercial and behind-the-scene footage from the set!

The NatureLuxe Silk Foundation and Gloss Balm will be available at mass retailers nationwide beginning January 2011. Visit www.covergirl.com/collections/natureluxe-collection for more information.

Phyllis Li is the Founder and Editor-in-chief of Makeup For Life, one of the top 50 beauty blogs that focuses on celebrity makeup breakdowns, product reviews, makeup tutorials and all things beauty. Having lived and traveled in North America, Europe and Asia, she was exposed to different techniques and products at an early age and hopes to put a global perspective towards beauty. Phyllis won the Best Content Award by Total Beauty in 2008 and has been featured in various publications and websites including ELLE, Glamour.com, Yahoo Shine!, AOL Stylelist, Nylon Korea, VOGUE China, Ming Pao Daily (Canada) and Shanghai Weekly. In 2010, she was appointed one of the nine Real Women Ambassadors in the United States to take part in the Latisse® Wishes Challenge, working with Hollywood celebrity Kathy Ireland and raised over $400,000 for the Make-A-Wish Foundation to grant wishes for approximately 54 children. In 2012, she teamed up with luxury skincare brand TATCHA and released a limited-edition 3-Piece Set of her favorite beauty products. Phyllis currently lives in Chicago, US. She is a regular contributor to Shanghai Daily's StyleHai Magazine and a member of the Glam Beauty Network.


  1. Oooh yeah, I just bought the foundation the other day at my local drugstore! The foundation isn’t bad… it has a very strong perfumed smell though (smells very floral-y), so I’m not sure how it will fair for sensitive skin. It feels really nice and silky and blends pretty well and there are a ton of shades to choose from! Took me a while to narrow down my shade haha. The finish seems to be semi-matte-ish… definitely more dewey than my Revlon Colorstay. So far so good though, it’s got SPF 10 and is cheaper than the Revlon foundation I usually use. The only potential downside to me is that it doesn’t seem control oil as well as what I’m used to… and I have oily/combo skin, but I’ve only worn it twice so we’ll see!

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