Taylor Swift will be the spokesperson for CoverGirl’s upcoming line of luxury makeup, NatureLuxe.
Launching in January 2011, the line will include two new products, NatureLuxe Silk Foundation and Gloss Balm. The NatureLuxe Silk Foundation is a full-coverage foundation that contains hints of natural jojoba and rosehip extracts along with cucumber water to give a polished yet lightweight finish. The Gloss Balm contains mango butter, shea and other butters along with SPF15 to provide a light, silky application and a luxurious lip feel and finish that isn’t heavy or sticky.
I LOVE how Taylor looks so fresh in the ad! She looks so much better without her signature red lip and winged eyeliner. Check out the clip below for a sneak peek of the TV commercial and behind-the-scene footage from the set!
The NatureLuxe Silk Foundation and Gloss Balm will be available at mass retailers nationwide beginning January 2011.