New York Fashion Week Spring/Summer 2011 Backstage Beauty Breakdown: Jason Wu

By . Posted in 70s makeup, Runway Hair, Runway Makeup, S/S 2011, Shiseido, Spring Makeup

Published on September 13, 2010 with No Comments

With a Forties-meets-Seventies theme at the Jason Wu Spring/Summer 2011 show, eyes dazzled in bold hues of purple, green and blue while the hair was braided and twisted into girly buns. The one word that comes to mind? GORGEOUS!



Diane Kendal, the lead makeup artist for the show, used Supreme Aupres (a new line under Shiseido for the Chinese market) to create the winged-out smoky eye in three set of shades – purple paired with pink, green with gold, and blue mixed with silver. The skin was kept fresh and clean and a tad of pink blush and nude lip finished the look.

For the hair, Odile Gilbert for Aveda–Odile Gilbert for Aveda created a look that is “simple yet sophisticated, with 1970’s inspiration”. Chiffon – scraps from the collection – was braided into the hair and the ends were twisted into a flower to capture the happiness and excitement of spring and summer.

To create the look,

1. Prep damp hair with Aveda Smooth Infusion™ Style-Prep Smoother™ for smoothness and to tame flyaways. Use a fine-tooth comb to create a strong, clean part on the right side of the head and then blow dry straight using a Mason Pearson brush.

2. Pull hair tightly back and separate into four sections along the nape of the neck. Spray each with Aveda Air Control™ Hair Spray for shine and flexible hold.

3. Tie a long ribbon or piece of fabric – in a shade close to the hair color – around the top of each section of hair.

4. One section at a time, braid the fabric through the hair and secure at the bottom with an elastic. Leave excess fabric out at the bottom of each braid. Spray each braid liberally with Aveda Control Force™ Firm Hold Hair Spray for ultra-strong hold.

5. Collect all four braids and tie the fabric into one large bow at the end to create a ‘flower.’

6. Pull the fabric ‘flower’ upwards and secure at the nape of the neck with hair pins, creating beautiful braided loops stemming from the flower. Finish the look with Aveda Control Force™ Firm Hold Hair Spray.

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