CoverGirl To Launch New LashBlast Fusion Mascara!

CoverGirl has just announced a new addition to my favorite LashBlast line – the LashBlast Fusion!

Featuring the biggest brush ever and a new Fiber-Stretch lengthening formula, LashBlast Fusion is the first from CoverGirl to give your lashes both bold volume and stunning length at the same time.

LashBlast Fusion will be available in-stores nationwide this April for $8.99, but starting March 12th, there will be an exclusive online pre-sale so you can get it before anyone else. Pre-sale customers can also take advantage of free shipping from March 12th – April 5th. To find an e-retailer, visit www.Facebook.com/COVERGIRL beginning March 12th.

In the mean time, check out a behind-the-scenes video of CoverGirl’s Global Creative Design Director, Pat McGrath, backstage at the Anna Sui show during Fall/Winter 2010 New York Fashion Week using her new favorite mascara.

Phyllis Li is the Founder and Editor-in-chief of Makeup For Life, one of the top 50 beauty blogs that focuses on celebrity makeup breakdowns, product reviews, makeup tutorials and all things beauty. Having lived and traveled in North America, Europe and Asia, she was exposed to different techniques and products at an early age and hopes to put a global perspective towards beauty. Phyllis won the Best Content Award by Total Beauty in 2008 and has been featured in various publications and websites including ELLE, Glamour.com, Yahoo Shine!, AOL Stylelist, Nylon Korea, VOGUE China, Ming Pao Daily (Canada) and Shanghai Weekly. In 2010, she was appointed one of the nine Real Women Ambassadors in the United States to take part in the Latisse® Wishes Challenge, working with Hollywood celebrity Kathy Ireland and raised over $400,000 for the Make-A-Wish Foundation to grant wishes for approximately 54 children. In 2012, she teamed up with luxury skincare brand TATCHA and released a limited-edition 3-Piece Set of her favorite beauty products. Phyllis currently lives in Chicago, US. She is the beauty editor for Shanghai Daily's StyleHai Magazine and a member of the Glam Beauty Network.

6 COMMENTS

  1. Wow, this is great! The original LashBlast (orange tube) is my absolute favorite because it doesn’t clump my lashes, provides volume, and does not smudge. But I did notice that it didn’t give my lashes much length. Though I haven’t tried the yellow one, we’ll see how this new one will do with my short lashes. So excited, can’t wait!

  2. That’s funny I don’t really like the Lashblast Lenght because it didn’t give my lashes volume (I have long lashes).
    I prefer the LashBlast which is my favorite mascara so can’t wait to buy this one on ebay because we don’t have CoverGirl in Europe… :(

  3. Pinklye,

    Yes The Lashblast is better for volume but the Lashblast Length is perfect for length and definition! I usually add a volumizing mascara on top of it to get both volume and length.

    If you need help getting the mascara, let me know!

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