Shiseido Anessa Neo Sunscreen SPF50 Review

Flip through any Japanese magazine and you will definitely see Shiseido Anessa Neo Sunscreen SPF50 ($38) – yes it is THAT popular in Asia. So when it first came out in Hong Kong, I literally ran out and got myself a bottle. But sadly, that turned out to be a not-so-great idea.

Like most Japanese sunscreens, this goes on greasy but dries to a very matte finish and I mean very. In fact, it is so matte that it made my nose slightly flaky. Plus it gave my skin a ghostly white cast which was so not hot! So yes this may come with a high SPF and pretty models in their ads, but I will not be buying this again.

Phyllis Li is the Founder and Editor-in-chief of Makeup For Life, one of the top 50 beauty blogs that focuses on celebrity makeup breakdowns, product reviews, makeup tutorials and all things beauty. Having lived and traveled in North America, Europe and Asia, she was exposed to different techniques and products at an early age and hopes to put a global perspective towards beauty. Phyllis won the Best Content Award by Total Beauty in 2008 and has been featured in various publications and websites including ELLE, Glamour.com, Yahoo Shine!, AOL Stylelist, Nylon Korea, VOGUE China, Ming Pao Daily (Canada) and Shanghai Weekly. In 2010, she was appointed one of the nine Real Women Ambassadors in the United States to take part in the Latisse® Wishes Challenge, working with Hollywood celebrity Kathy Ireland and raised over $400,000 for the Make-A-Wish Foundation to grant wishes for approximately 54 children. In 2012, she teamed up with luxury skincare brand TATCHA and released a limited-edition 3-Piece Set of her favorite beauty products. Phyllis currently lives in Chicago, US. She is a regular contributor to Shanghai Daily's StyleHai Magazine and a member of the Glam Beauty Network.

3 COMMENTS

  1. I have to say most Japanese sunscreen lotions that come out this summer have defeated the white-cast effect !

    Try them out, and you won’t be disappointed ! BTW, most of the sunscreens give matte finish in Asia because of the humidity here : )

  2. I’ve been using shiseido’s extra smooth and ultimate protection sunscreen lotions. I like the extra smooth better though. I almost bought anessa while I was at narita airport,, thank goodness i didn’t!

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