According to WWD, Lady Gaga and Cyndi Lauper will be the latest to join MAC’s Viva Glam campaign.
The campaign will be named “From Our Lips” and a Viva Glam Gaga Lipstick and a Viva Glam Cyndi Lipstick, $14 each, will launch in the US on March 18 2010 and globally throughout the month. 100% of the proceeds will be donated to the MAC AIDS Fund.
We all know Gaga is famous for her crazy performances and wacky sense of style, I really wonder how her Viva Glam ad and lipstick would turn out.
* Updates: The ad is finally out! Click here for the preview!
Pigments and Glitters
I was really looking forward to these and boy are they pretty in person!
We still chuckle (along with all of Manhattan) over the now-famous New Yorker cover illustration of “Newyorkistan.” Cheeky, witty, always amusing, Maira’s illustrations are cute and colourful, wonderfully child-like, playful…and sophisticated all at once. Technakohl Liners and Maira’s Magical thinking Eye Shadows are made for the MAC Artist with a sense of mischief and a deep desire to be defiantly different. Warm and eccentric at the same time, Maira’s faces are full of cock-eyed optimism, with the tiniest smidge of city-girl-snobbism…simply, scrumptiously, stupendously sublime!
There’s that famous close-up of Tom Ford’s belly button, part of the “Pathology of Glamour” that this artist renders with luminous, almost hallucinatory colour and painterly photo-realism… Erotic imagery that zooms in on a succulently wet, red lip, a dappled, sequined eye, or a silverized stiletto splashing in the mud. The Whitney Biennial Artist says she’s “Never met a model who actually thinks she’s beautiful,” and that observation goes a long way to explain how she connects to what MAC wants to say about all-inclusiveness we’re ALL beautiful sometimes. Pigments in Push the Edge and Copper and Gold Glitter have the power to make anyone feel like they WILL be seen and desired.
Andy Warhol did a cameo on The Love Boat in 1985…and in the same spirit, Richard Phillips! 1998 painting, Spectrum, made its debut on the scandalous Gossip Girl a sign of the times! Need we say more? Recycled and re-imagined ’50s, ’60s, and ’70s ads and images, and every colourful issue ever considered when pondering the question of “identity” is what Richard Phillips is all about. Highly technical, a refinement of precise, academic painting, his gold and beautiful portraits seem so relevant to everything MAC artistry is all about. A collection of Eyeshadow Quads, Lipsticks, Lipglass, and The Perfect Cheek Blush just leap off the canvas!